Testimonials

  • Since 2019, I've collaborated with Alex on several projects. Alex excels in understanding stakeholders and turning that insight into impactful interventions. She's adaptable, aiding the team in genuine reflection and actionable steps. Personally, I appreciate Alex's superb listening skills, she is a excellent coach. Her perspective and approach are both refreshing and practical.

    Diana Fong | Head of Talent, British American Tobacco

  • Alex did such a great job with one of my team at the Open Dialogue Centre. Very thorough and generous with her approach, thoughtful initially in clarifying what we were trying to address, and then very professional in how her support was delivered. For us, the outcomes were excellent - the team member developed a new confidence with how she contributed, and was more accepting of things they could not control. I would recommend her wholeheartedly.

    Keith Bryant | Chair and CEO, Open Dialogue Centre

  • I highly recommend Alex Coward from the People Factor for any organisation or team that needs to optimise their performance through leadership and workplace capability development. Alex is a consummate professional and has personally assisted in several areas of human resources including the facilitation of workshops, cultural change assessment and organisational development.

    Jan Combrink | Contract Manager, Downer Group

  • During my time at Diabetes Australia (formerly Diabetes NSW & ACT), I had the privilege of working closely with Alex. Alex proved to be an indispensable member of the executive team, showcasing outstanding professionalism and expertise. She not only played a vital role in tailoring solutions for my team's professional development but also collaborated on several significant projects, adding to the overall positive experience of working together.

    Francis Harris | Chief Financial Officer

  • Alex is a terrific business partner; her breadth of experience, coupled with her desire to engage and understand business needs means she is able to offer a valuable perspective, bring insights and solutions to the table. Alex has a responsive, engaging style and is generous with her support - able to craft and deliver superbly tailored workshop content, and provide performance-changing coaching and development, making her highly instrumental in accelerating the development of leaders and teams.

    Linda Venables | Strategic Supply Chain Advisor

  • Alex is a fun and foremost professional to work with. You have the gift to deeply connect with people because you care and you see through complexity picking out the few things that are so true and need to be addressed. Your advice is based on logic as well as real life emotions. That is what makes you truly unique and special to work with. Success guaranteed! For you Alex, and the people you work with.

    Robert Hendriks | Chief Executive Officer at SFI Health

  • Alex is one of the most authentic, engaging and inspirational leaders that I am proud to say I have had the opportunity to have worked with in my career. I have been privileged and fortunate enough to have been coached by Alex during my tenure at Metcash. During this time Alex always demonstrated exceptional passion for the individuals development. Alex’s guidance and support of myself, especially during our Inspired Leaders Workshop is something I appreciated and will be forever grateful. I would highly recommend Alex to any organisation for her integrity and the natural ability to deliver content that is relevant for leaders.

    Dora Magafas | General Manager | Director | Head Of Retail

  • I worked with Alex during my time at TAL, Australia l, and I am thrilled to recommend Alex. She is an exceptional personal coach who has made a significant impact on my personal and professional growth. Alex possesses a unique blend of empathy, insight, and practical skills that makes her stand out in her field. Her approach to coaching is both personable and results-driven. Alex has an extrordinary ability to listen and understand one's challenges and aspirations. What truly sets Alex apart is her genuine commitment to her clients' success. Anyone looking for a coach who will make a real difference in their life should not hesitate to work with Alex. She is a true asset to anyone seeking personal or professional development.

    Ralph Rambausek

  • I had a privilege to study with Alex at HEC Business School and Oxford Said Business School's joined Change Leadership Programme. I was and am absolutely amazed how Alex is a great role model of Growth mindset, continuously learning and growing self. Simultaneously, she makes a conscious effort to share her incredible expertise and wisdom with those around her. She is a talented coach, who had been a great sounding board to me and suppotive peer throughout the programme. Her academic and real business world knowledge and expertise is something that she can be proud of and any potential partner can be assured that they are in safe hands with Alex.

    Zaur Shiraliyev I VP Learning and Development at Chalhoub Group

  • I have had the privilege to work with many skilled coaches and have known and worked with Alex for almost a decade now, and she is the best in the pack. She is par excellent in 1:1 and an absolute powerhouse in group executive sessions. She will take the time to know you, your organisation and it’s needs and delivers above and beyond. It's inspiring and fun to work with Alex. She really gives you the feeling that no client is more important than you are. A terrific coach, with amazing sense of humor who really makes a connection with people. Working with Alex really is a great pleasure and a guarantee for success

    Arvinder Grover | CHRO/HRD/Strategic HR Executive Global Head of HR at Soho Flordis International (SFI Health)

  • I have had the pleasure of working with Alex as a colleague and as a client. Alex is one of the truly transformational partners I have worked with. She works with a strategic mindset while employing the empathetic radical candour leaders need to be effective. She challenges growth and learning in an applied way. I learn in every conversation- even the "lets catch up" kind because she is smart, connected and passionate about what she does. Always an energy adder!

    Kari (Kekkonen) Banick | COO at Blackwoods

  • Alex is Australia’s most experienced executive and thought leader in the field of change leadership, executive development, strategic performance leadership and developing EQ in professionals. Alex has worked with my organisation and has helped us shift the needle in performance by developing the Exec Leadership Team across several areas. Additionally, I have recommended her to several other CEOs who have welcomed her to lead large and small-scale leadership development programs. She is the best in the market and ratifies her work through the many professional qualifications including a Masters in Change Leadership from Oxford. She is a change-maker.

    Stella Petrou Concha | CEO Reo Group l Co-Founder HiveQ l Board UTS TD School l Adjunct Fellow WSU Business School

Are you ready to develop your teams and leaders and shape your organisation?